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3/23/2006
MILA, Inc. Adds Online Chat; Simplifies Helpdesk
New helpdesk options set four-second response-time record for e-commerce lender

MOUNTLAKE TERRACE, Wash. – March 23, 2006 – The nation’s recognized tech leader in wholesale lending has introduced online chat to its suite of options available to brokers submitting loans through its proprietary AccessPoint loan management and decisioning system. MILA Inc. quietly launched the new feature in February and has already noticed marked increase in broker satisfaction.

“We’ve always been extremely conscientious about our customer service,” explained Layne Sapp, MILA’s CEO and founder, “by introducing online chat to our brokers we provide another communication tool to better serve their needs. Our brokers have enthusiastically embraced our new feature.”

With average response time of four seconds, the wholesale lender is giving brokers virtually instant access to MILA help associates with a majority of brokers seeking help by accessing the new chat feature.

“It’s the closest thing to having a MILA associate sitting next to a broker at their desk as they submit their loan,” Sapp added.

The e-commerce lender also enhanced its e-mail and phone communications by giving brokers one place for all of their answers at help@mila.com and 800.332.MILA. These more traditional communications portals remain important elements to MILA’s overall customer service engine and the Mountlake Terrace lender maintains the same attention to responsiveness and accuracy it did when it won the Customer Service award from the Better Business Bureau in 2004.

“Brokers are the lifeblood of our business,” Sapp continued. “Our entire AccessPoint system was designed by brokers for brokers to give them the industry’s most seamless loan process with a vision to close loans under four hours. By staying in front of communication technology we enable the already tech-savvy broker that depends on us for our quick turn-times and upfront loan commitments an even more efficient way to communicate with us.”

MILA introduced AccessPoint in 2002 and is consistently upgrading the industry’s only one-stop-shop for online loan origination. This year the wholesale lender plans to introduce Prime products to its mix and looks to expand into additional states to enable more brokers to take advantage of its technology and satisfy more borrowers.

About MILA, Inc.

MILA, Inc. is one of the fastest-growing e-commerce mortgage solution providers in the nation currently serving the wholesale residential market in 26 states with a broad range of mortgage lending products. Financial strength, management stability, and proprietary, cutting-edge technology give MILA the ability to meet the challenges of the ever-changing mortgage lending market and to anticipate market trends. For more information visit www.mila.com.


Contact: Heidi Happonen
heidi.happonen@mila.com
425-563-1514



 






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